Tag Archives: advertising

Brandolatry in the 19th century

‘Brandolatry’ – or the ‘worship of brands’ – seems like a remarkably modern concept but the term was coined by William Hudson, a nineteenth century wine merchant and champagne expert who was an astute – if sometimes rather under-handed – publicist in the years 1868-1897.

Continue reading

Women in wine|the 19th century

Over a hundred years ago, my grandmother (then in her early 20s) was taken on to work at the Prudential Insurance Company’s Head Office in London. Men and women were on separate floors and her main memory was that many of the girls working there kept long white gloves in their desk drawers so that they could head straight out in the evening after work. Incidentally, there was a ‘language’ of gloves just as there was a language of fans. Holding the tips of the gloves downward meant ‘I wish to make your acquaintance’.

Gloves

Continue reading